Ottawa market

Luxury Listings: How we market your home differently

The Institute for Luxury Home Marketing has released its Luxury Market report, showing a stronger but variable spring market. The report highlights trends, pricing realism, and a guide to marketing upper-tier properties.

The report is helpful because when you have a property that fits the title of “luxury”  the selling process is different compared to regular properties. After all, with premium amenities, exclusive property, and a high level of opulence, it can’t be lumped in with regular listings. That’s why it’s crucial to choose the right luxury real estate agent, such as Lorie Ann Warren, a luxury certified agent(CLHMS) on your side. 

Luxury real estate agents are specifically trained to deal with homes that are upwards of $30 million. They know the ins and outs of the process and are well-equipped to handle the high-level sale. These real estate agents also know how to market your home differently to appeal to the right crowd. This is how they do it.